From globally active medium-sized companies to organizations in the nonprofit sector and specialized family businesses, the Büro für Markenentwicklung/Office for Brand Development accompanies its clients through key processes to secure and increase the assertiveness of their brands.
PROF. DR. TIMM HOMAN: CEO (CHIEF EXECUTIVE OFFICER) / ERNSTING´S FAMILY GROUP OF COMPANIES
“The Ernsting family has been working successfully with the Hamburg brand experts on strategic and day-to-day business projects for more than five years. We appreciate their profound know-how and a performance-hardened pragmatism in the implementation. I can confidently recommend the Büro für Markenentwicklung/Office for Brand Development to anyone who wants to seriously advance their brand.”
“The Ernsting family has been working successfully with the Hamburg brand experts on strategic and day-to-day business projects for more than five years. We appreciate their profound know-how and a performance-hardened pragmatism in the implementation. I can confidently recommend the Büro für Markenentwicklung/Office for Brand Development to anyone who wants to seriously advance their brand.”
“If you want to understand how a company of any size can profitably succeed in using the mechanisms of brand techniques, the Büro für Markenentwicklung/Office for Brand Development is the place to go. In the context of working together with Mr. Errichiello and Mr. Zschiesche, the brand potentials of a company are purposefully worked out and staged in such a way that the authenticity of one’s own performance becomes a distinguishing feature. Anyone who is then prepared to follow the recommendations of the brand sociologists on the use of these brand attributes will soon see that their company is gaining noticeable appeal and popularity. And that’s great for business!”
“If you want to understand how a company of any size can profitably succeed in using the mechanisms of brand techniques, the Büro für Markenentwicklung/Office for Brand Development is the place to go. In the context of working together with Mr. Errichiello and Mr. Zschiesche, the brand potentials of a company are purposefully worked out and staged in such a way that the authenticity of one’s own performance becomes a distinguishing feature. Anyone who is then prepared to follow the recommendations of the brand sociologists on the use of these brand attributes will soon see that their company is gaining noticeable appeal and popularity. And that’s great for business!”
“Further enhancing the strengths of our brand in a self-similar way and also raising internal awareness of our ‘treasures’ are essential goals in our collaboration with the Büro für Markenentwicklung/Office for Brand Development. In the process, Arnd Zschiesche and Tobias Müller proceed with great appreciation for the people, a lot of sensitivity, and above-average commitment to the cause. In addition to their analytical and communicative skills, we greatly appreciate their flexibility and the fact that they also have a lot of fun. We are impressed not only by the results of the identified building blocks for the success of our brand. With the well-founded and detailed analysis, together with the extremely concrete and coherent recommendations, we have everything we need at our fingertips to immediately move into the implementation stage and, thus, strengthen the brand over the long term.”
“Further enhancing the strengths of our brand in a self-similar way and also raising internal awareness of our ‘treasures’ are essential goals in our collaboration with the Büro für Markenentwicklung/Office for Brand Development. In the process, Arnd Zschiesche and Tobias Müller proceed with great appreciation for the people, a lot of sensitivity, and above-average commitment to the cause. In addition to their analytical and communicative skills, we greatly appreciate their flexibility and the fact that they also have a lot of fun. We are impressed not only by the results of the identified building blocks for the success of our brand. With the well-founded and detailed analysis, together with the extremely concrete and coherent recommendations, we have everything we need at our fingertips to immediately move into the implementation stage and, thus, strengthen the brand over the long term.”
“The Büro für Markenentwicklung/Office for Brand Development has continuously supported the Deutsche Seerederei-Gruppe and me personally over the past four years in setting the strategic course for our brands (A-ROSA, aja, Henri Hotels)The results of their multifaceted work have shaped the direction of our brands and increased value creation. Based on recognized scientific knowledge, the brand sociologists develop practical solutions for day-to-day business. I have come to know the Büro für Markenentwicklung/Office for Brand Development as flexible, fast, and pragmatic and recommend it to companies that want to make their brands strong in the long run.”
“The Büro für Markenentwicklung/Office for Brand Development has continuously supported the Deutsche Seerederei-Gruppe and me personally over the past four years in setting the strategic course for our brands (A-ROSA, ajaThe results of their multifaceted work have shaped the direction of our brands and increased value creation. Based on recognized scientific knowledge, the brand sociologists develop practical solutions for day-to-day business. I have come to know the Büro für Markenentwicklung/Office for Brand Development as flexible, fast, and pragmatic and recommend it to companies that want to make their brands strong in the long run.”
“Arnd Zschiesche and Olivier Errichiello are no ordinary brand consultants, but brand forensic experts! Through their distinctive expertise in brand sociology, they were able to track down the essence and the building blocks of our brand with all its components, to extract them, and to make them tangible for us. We were spared the common platitudes of many brand consultants; instead, they distinguished points across all hierarchical levels with competence, empathy, wit, and humanity. Their consulting has brought our company a striking step forward.”
“Arnd Zschiesche and Olivier Errichiello are no ordinary brand consultants, but brand forensic experts! Through their distinctive expertise in brand sociology, they were able to track down the essence and the building blocks of our brand with all its components, to extract them, and to make them tangible for us. We were spared the common platitudes of many brand consultants; instead, they distinguished points across all hierarchical levels with competence, empathy, wit, and humanity. Their consulting has brought our company a striking step forward.”